Plenux
Looks to Stand Apart from the Crowd
Although
IT outsourcing has become commonplace, not all companies
have figured out a good business model to
acquire and manage projects. Better, faster, and cheaper
are no longer good enough. Now business requires something
more. Business requires creativity and value-added services.
Rodney
Viana, Plenux's President and founder, has created a company
that, in a sea of similarity, is trying to be different
and stand out.
Plenux
Software, LLC, is a U.S. Information Technology company
based in the Washington, DC area. They are currently in
the process of expanding to the Texas region. Plenux offers
high level software related solutions including consulting,
training, mentoring, project management and offshore outsourcing.
Plenux Software is a subsidiary of Media System, which has
a cooperation agreement with Atlāntico Institute to promote
outsourcing offshore services with processes assessed as
CMM compliant.
Media
System is a Brazilian company founded in 1998 which was
primarily formed to operate in the software development
market. In 2001 it was selected among 240 Brazilian software
companies for Inovar's Venture Forum program. After the
venture forum, Media System established a branch in Sao
Paulo and started up a new business phase by offering onshore
outsourcing projects. When Media System changed its focus,
becoming an onshore outsourcing company for software services,
the revenues skyrocketed 2000% from 1998 to 2001. Though
2002 and 2003 were depressing years for Brazilian economy,
Media System retained its market share. During this time,
Media System attracted important multinational clients as
Ford, ING Bank, Siemens and UNISYS and large Brazilian companies
as Northeastern Bank and M. Dias Branco. In 2004, Media
System formed Plenux Software, LLC in the United States
to sell solutions in the U.S. market.
The
Plenux mission is to deliver complete software solutions,
not simply do offshore development, granting clients more
added value for their investments. As a result of this business
model, Plenux is helping to generate jobs both in the U.S.
and Brazil, as well as contributing to establishing Brazil
as a brand in the software industry.
The
unique Plenux business model includes forming project structures
with the required team members, project managers, equipment
and infrastructure based on project requirements. Customers
pay a monthly charge based on the size and composition of
the team. This model offers the flexibility to balance team
size and project workloads. Plenux can also bid for partial
phases of a project on a fixed time, fixed price basis and
the remaining parts on a time and material basis. In such
engagements, the client has complete flexibility in using
Plenux's team in tasks that match their area of expertise.
Plenux's
unique approach also includes creating the appropriate culture
to enable the project to be successful. The approach consists
of training and mentoring the C-level client personnel in
the processes, and in many projects, Plenux also trains
the architects and developers in Analysis & Design,
Implementation and Project Management disciplines.
Plenux
has a special distributor program that allows companies
nationwide to get access to offshore services without dealing
with the hassles and risks that normally accompany such
operations. Plenux clients include many large organizations
including IBM, Ford, and HP.
Creative
business models will be the key to success in the next 5
years. The Plenux model, as it becomes fully exploited,
shows tremendous promise for future expansion.
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