APRIL 2006
  IN THIS ISSUE

  · XALLES NEWS: Focus on Transportation and Logistics                                         Training Romanian Firms
  · CUSTOMER FOCUS: Pro Patria Electronics Unique Products

  · CREATIVITY INFUSION: Global Negotiating and Deal Making

  · CHAIRMAN'S CORNER: Managing Change

   
  NEWS

 

Xalles Puts Focus on Transportation and Logistics

In the next couple of weeks Xalles will be focusing its efforts on the transportation industry. Mr. Nash, Chairman and CEO of Xalles, will be a moderator at the Nasstrac Logistics Conference & Exhibition held from April 30-May 3 in Orlando, Florida. Mr. Nash's session will inform attendees how to prevent chaos and frustration that can be caused due to unmanaged changes in strategic direction, operations, and tactical execution of the supply chain.

From May 21-23, Xalles will attend the TMCA Annual Conference & Expo in Keystone, Colorado. Xalles will present a session entitled "International Marketing: Moving Beyond the Borders". The Xalles session will focus on what transportation industry firms need to consider in preparing themselves for international marketing and expansion, including, culture and language, business management, financial readiness, product development and packaging, international marketing, distribution, pricing, and international business intelligence. Emerging trends in all continents and what these mean for today's marketing professional will also be discussed.

Xalles Trains Romanian Software and Outsourcing Firms

On April 5 Xalles was in Bucharest Romania to train about 25 information technology firms on how to create an international marketing strategy. The workshop session allowed participants to begin crafting a strategy suited to their company's unique strengths and situation that directed their actions in areas of effort they might not have previously thought to be critical for successful international marketing. Participants also learned about strategic partnerships and distribution channels for entering new markets and creating new business opportunities. The group discussed elements of the marketing strategy and learned from each other's experiences.

Above: Xalles CEO, Thomas Nash trains Romanian IT professionals in Bucharest on creating an effective international marketing strategy.

  CUSTOMER FOCUS

 

Pro Patria Electronics Develop Unique Defense and Security Products

 

Pro Patria Electronics is a private hi-tech development company based in Budapest , Hungary who invests in R&D and market oriented solutions worldwide and whose activities are mostly focused on defense and security related use of Microwave and Sensor Technology.

 

Pro Patria Electronics are hardware and specialized software developers who research and develop their own high-tech hardware components and elements and combine them in new, unusual formations, and develop special software to make new unique products. They continuously refurbish, connect, upgrade, and regroup known systems with revolutionary software applications and original ideas, to dramatically improve their efficiency.

 

Most of Pro Patria Electronics products and systems serve to secure people, buildings and open areas, including, security from terrorist attacks, pirates at sea, area defense against unwanted visitors, and battlefield options (surveillance/fire-control/reconnaissance missions for special operations units/coastline defense/anti-terror operations). These systems also help oil companies to secure pipelines, rigs, tanks, storage facilities, offices, and power grids. Pro Patria Electronics systems assist at civil airports and air force bases, nuclear power plants and other special installations to secure perimeters, runways, and landing/ascending flight paths from potential harm.

 

Pro Patria Electronics' unique defense and security products include the Beagle and the Mobile Ground Surveillance and Security System (MGSSS), also know as the Scout.

 

The Beagle is a man-portable ground surveillance radar (PGSR) that is based on the FMCW principle, resulting in the system's remarkable detection range and accuracy with minimal possibility of jamming. The Beagle is extremely cost effective and the weight of the entire BEAGLE system is competitive, if not lighter, than all other GSR systems. The Beagle has a very low probability of intercept (LPI) and provides reliable measuring results, even under tough circumstances (fog, rain, snow, etc). The Beagle is a sensor system, more than a portable radar. Due to its built-in GPS and NFD, as well as its vector-map handling capability, it is ideal for border surveillance, battlefield surveillance, airbase security, civilian installation security and combat operations. The Beagle is easy to operate and set-up, with minimal need for specially trained operators. Its digital signal processing enables the elimination of non-moving targets and provides the ability to track multiple targets simultaneously.

 

The Scout is a mobile reconnaissance vehicle, with thermal camera and off road capability that has complex equipment, developed for night and daylight observation. Basic components of the vehicle are the thermal imager, daylight camera, laser range finder, and electronic compass mounted on an extendable mast. An integrated GPS provides precise coordinates of the vehicle during its mission. All functions of the system are controlled by an integrated computer. An integrated communication system enables the vehicle to become a high power surveillance device and works as a member of a reconnaissance system. Data generated by the system appears on the screen of the computer installed in the observing compartment, combining the visual picture with a map. The Scout is intended for use during the night or day and in harsh environments.

 

The command computer unit of the Scout provides, either via microwave communication network or via a fiber-based two-way secure communication network, the capability of giving orders, receiving, and evaluating signals sent by Beagle, Scout vehicles and FLIR cameras. Unique software developed by Pro Patria Electronics enables the above-mentioned systems to function as one fully integrated system. If the Beagle radar detects something suspicious, the FLIR camera automatically focuses on the designated target and follows it as it moves.

 

Pro Patria Electronics operates mostly in the European and Asian markets but is currently planning their expansion into new international markets. Their next major ventures will be expansion into South America and the Middle East .

 

Xalles is engaged in assisting Pro Patria in their efforts to expand into these new markets by helping Pro Patria prepare a new business plan that will include the roadmap for additional investment capital and international expansion. Xalles will help the company set up a new international corporate structure, develop an international distribution network and meet investment capital requirements for sustained growth.

 

"Pro Patria Electronics is taking advantage of the Xalles global network of contacts to accelerate our expansion and try to meet client needs in a timely fashion. Xalles' international experience has already started to pay dividends in terms of creating new business opportunities and helping to guide our company through our growth phase," comments Mr. Istvan Fazekas, CEO of Pro Patria Electronics.  

Top left: The Beagle set-up. Middle: The Packed Beagle.

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  CREATIVITY INFUSION

 

Global Negotiating and Deal Making

 

We have identified a number of concepts and techniques that you and your negotiating team may use to improve global negotiations and deal making.

 

1) Create a roadmap of how you would like the negotiation to progress and determine the various positions that your counterpart would likely take. Know the detours on your roadmap and how to follow them if necessary.

 

2) Before the negotiation, research local symbolism, colours, numbers and the customs related to greeting people so that you can avoid some awkward situations. Research the business practices to understand the "rhythm" that the negotiations need to flow in and customs related to timing of events.

 

3) Despite the fact that you might have a great methodology for getting the deal nailed down in the most efficient way possible, be prepared to jointly develop the approach with the other party. If they do not buy-in to the approach you may never get a deal or understand whether any progress is being made.

4) Many large organizations utilize gatekeepers to protect the key executives from getting into a situation where they might lose face. Find ways to get to the real negotiator without appearing that you are trying to work around their designate.

5) Through the middlemen is where the real negotiating takes place. This process is common in many cultures and allows the principals to save face and can often save many deals from being aborted. This happens through diplomacy and the relationship that is created between the intermediaries for both parties.

 

6) The only situation where having the meeting at your location is not an advantage is if it prevents key individuals and decision makers from the other party from attending the negotiation. In all other cases try to have the meeting in your own offices and comfortable environment where, among other advantages, you can control the agenda, the after hours events and the room dynamics.

 

7) In some countries the country law takes precedent over the contract law, so often you will have to do research on the country's law, not just be comfortable with the terms of the contract itself. Also, there can be jurisdictional differences when it comes to what you think is a binding or non-binding document.

 

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  THE CHAIRMAN'S CORNER

 

Managing Change

 

All companies going through reorganizations, new technology implementations, or any process reengineering are dealing with the challenge of trying to manage change. This could come in the form of the changes you would like to make as a company or the changes that are thrust upon you. How you proactively and reactively deal with change is one of the key success factors for any organization. In order to create a successful change initiative we advise our clients to first create a vision of success and then run your program in 3 parallel campaigns; including a "political campaign", a "marketing campaign" and a "military campaign". Many firms run only one or two of these types of campaigns and fall short of the change management results. All three components contribute directly to the success of the initiative. Companies also need to be realistic with the costs of the change as well as factor in behavioural styles of the people who are affected by the change. Many firms have learned the hard way how difficult major change initiatives can be. If you follow some basic guidelines you can be one of the firms that realize the benefits of effectively managing change initiatives.

TWN.

Thomas W. Nash is the Chairman and CEO of Xalles Limited, with offices in the US, Canada and Ireland.

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For previous issues of The Navigator please click on the following:

November 2005

July 2005

May 2005

January 2005

October 2004

May 2004

XALLES LIMITED
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